What is happening to automotive design these days?
The BMW Concept XM is just the most recent example, although it is very apt. Yes, I know car buyers now have more options than they’ve ever had. Yes, I know it is difficult to create something unique with safety and aerodynamic requirements to meet. However, that doesn’t mean that auto designers should just expect a massive grille or weird creases to make their projects stand out the right way. Boldness can be courageous, but it is not beautiful. Most often, this is not the case.
Just check out what Hyundai is doing with its new models. The Concept 45 was a nice homage to the Pony other than a bizarre side line running from the base of the A-pillar to the front edge of the rear wheel arches. As much as I tried to get this, I couldn’t. I still can not. When the Ioniq 5 was introduced the first thing I looked for was this wrinkle. Unfortunately, it went into production. Fortunately, it didn’t mar the design so much, but it was very close to it.
What about the new Elantra? This thing is hideous, even if it’s brilliant swansong for Albert Biermann’s work in the company. “Hideous” is also suitable for Bayon and Creta (recently corrected – sort of). The Tucson managed to escape God knows how: it also has the weird bent metal on the sides, but it didn’t do as much damage there as in the brand’s other cars.
There are many examples showing that automotive design is close to being a lost art. Think about naming a car designer now and in the 1980s. It was much easier back then: Marcello Gandini, Giorgetto Giugiaro, Walter de Silva, Battista (Pinin) Farina are just a few of those masters. Name a contemporary designer – aside from Ian Callum – who you will remember for his fantastic design. See?
This scourge did not start with the styling of cars. It also affects architecture and the arts in general. It seems we have lost touch with what is really beautiful and decided to rent out just awful things just to pretend we understand “visionary” artists.
I will never forget going to a Basquiat exhibition and asking what made one painting different from another other than the position of the scribbles. On the other hand, Van Gogh’s paintings immediately touched me. Modern hyperrealistic artists always impress me with their skills and, sometimes, with what they want to express.
It’s no surprise that children in some countries don’t really care about cars. I doubt they’ve just given up driving, fallen in love with public transportation, or that only computers and video games catch their eye. I guess the ugly cars turned the automobile into just a form of transportation that takes them from A to B.
On the one hand, these designs cannot bond emotionally outside of blame. On the other hand, I believe those people who say they have cars probably never had to do their monthly errands or take their kids to school on a rainy day (if they even have cars). children).
The most monstrous vehicle would be preferable to most of the public transport available in the world, which is mostly crowded, uncomfortable, late and inconvenient. Those who champion the few good examples as a solution to all transportation needs forget that they only work well with strict city planning, but that’s another problem.
When it comes to automotive design, I aspire to see professionals who love a good looking product above all else win over those who want to shock and make a “bold” style. Those who are not trying to reinvent the wheel should have the chance to celebrate beauty like Gandini, Pininfarina and Giugiaro did. It is not too much to ask.
Children should have the right to have dream cars and massive posters with them on the walls again. They should be able to distinguish one vehicle from another and have their favorites purely based on style. I’m sure I’m not the only one when I say this: please bring back cars that inspire buyers to desire them. We are angry at what is on offer these days.